Disqus is the comment section under the articles your audience reads. Mine it for angles.
Disqus powers the comments under countless blogs, news sites, and niche publications, where readers react to a piece in their own unfiltered words. Adlicio reads the Disqus comments under any public article URL and ranks the patterns into structured ad angles, each tagged with the tension, the objection, and a candidate hook line. No API key, no code.
Browser-based. No Disqus API. Your first brief in 60 seconds.
Why Disqus comments are worth mining
Disqus is the comment system bolted under a huge number of blogs, review sites, and independent publications. The comments there are reactions, not reviews, what a reader agreed with, what set them off, the personal story the article reminded them of. For an advertiser, the comment threads under articles in your niche are an honest read on how your exact audience talks about the topic when they're not being sold to.
Adlicio reads the public Disqus comments under any article URL and runs them through the same angle engine as the rest of the platform, clustering the recurring reactions, objections, and language and ranking them into a brief you can test as ad copy or paste straight into Claude. Point it at one article at a time, it reads that page's comment section, not the whole of Disqus.
What you can do with Disqus comments
- Mine the comments under articles in your niche to learn how your audience actually talks about the topic, then write hooks in that voice.
- Pull the reactions under a competitor's or category's coverage to find the objections and counter-arguments your ad has to answer.
- Lift the verbatim phrases readers use when a piece hits a nerve to write copy that lands the same way.
- Read the comment sections across several articles on one theme to find the recurring tension worth building a whole campaign around.
Disqus scraper FAQ
Does this need a Disqus account or API key?
No. Adlicio reads the publicly visible comments under an article, the same content any reader sees, with no login, no API key, and no code.
What can it pull from Disqus?
The public comments under the article URL you point it at, the text and who posted it, which feed the same angle engine used for every other source.
Does it scrape all of Disqus?
No. It reads the comment section of one article at a time, the Disqus thread embedded on that page, so you target the exact articles your audience reads rather than scraping the whole network.
Is scraping Disqus comments allowed?
Adlicio reads publicly visible comments and takes no action on your behalf, it doesn't post, reply, or upvote. It reads what's already public, just across a whole comment section at once.
What do I actually get back?
A structured brief: the recurring reactions, objections, and language ranked by frequency, the angles each supports, and the verbatim comments behind them, ready to test as ad copy or drop into Claude or ChatGPT.
Turn Disqus comments into your next ad angle.
Get started free. No credit card. Mine Disqus alongside 15+ other platforms in one brief.
Free to start. No credit card.
product URL, competitor, or keyword
- Buyer repeat
- pain stack
- Belief gap
- objection map
- First test
- hook + brief